Terms of Service

§ 1. Definitions

For the purposes of these Terms of Service, the following terms have the meanings set out below:

1. Service Provider – Tymoteusz Majchrzak, operating a sole proprietorship under the name Trafficly, ul. Reymonta 7, Podkowa Leśna, Poland, Tax ID (NIP): 5291870517, REGON: 545265239, e-mail: kontakt@trafficly.pl, operating the Service at trafficly.pl.
2. User – a natural person conducting business activity, a legal person, or an organizational unit without legal personality that has entered into a service agreement with the Service Provider.
3. Service – the SaaS platform available at app.trafficly.pl, enabling use of Trafficly's services.
4. Account – a User's individual account within the Service, secured with a login and password.
5. Subscription – a paid, recurring service granting access to the Service's features, billed monthly or annually.
6. Plan – the Subscription tier selected by the User, defining the scope of available features.
7. Client Panel – the interface available after logging in, used to manage SEO strategy.
8. AI Content – materials (articles, descriptions, texts) generated automatically by artificial intelligence systems at the User's request.
9. Terms – this document.

§ 2. General provisions

1. These Terms set out the rules and conditions for the electronic provision of services by the Service Provider through the Service.
2. Use of the Service is possible after accepting these Terms and the Privacy Policy.
3. The Service's services are intended exclusively for businesses (B2B) within the meaning of Article 43¹ of the Polish Civil Code.
4. Using the Service requires an active e-mail address and a device with internet access.
5. The Service Provider reserves the right to amend these Terms, subject to a 14-day notice period sent to Users by e-mail.

§ 3. Registration and Account

1. Registering for the Service is free and requires providing an e-mail address and creating a password.
2. The User is obliged to provide true and up-to-date information.
3. The User bears full responsibility for the security of their login credentials. Sharing access credentials with third parties is prohibited.
4. One account is assigned to one entity. Creating multiple accounts for the same entity in order to circumvent Plan limits is not permitted.
5. The Service Provider may suspend or delete an Account in the event of a breach of these Terms, after first notifying the User by e-mail.

§ 4. Subscription Plans and Payments

1. The Service offers the following Subscription Plans (current prices and scope available at trafficly.pl/cennik):
   • Starter Plan – basic access to SEO tools
   • Growth Plan – expanded content generation and monitoring
   • Scale Plan – advanced features, multi-domain support
   • Pro Plan – full access, unlimited capabilities
2. Payments are processed via Stripe (Stripe, Inc.). Trafficly does not store payment card data.
3. The Subscription renews automatically for the next billing period unless the User cancels it before the renewal date.
4. In the event of a failed payment, the Service Provider will make up to 3 attempts to collect payment within 7 days; if unsuccessful, access may be suspended.
5. A VAT invoice is issued for every payment and sent to the provided e-mail address.
6. Prices listed in the Service are net prices and do not include VAT.
7. The Service Provider reserves the right to change pricing with 30 days' notice. Price changes do not affect the current billing period.

§ 5. Scope of Services

As part of a Subscription, the Service Provider provides the following services (scope depends on the selected Plan):

1. SEO content generation – automatic creation of articles, descriptions, and other texts optimized for search rankings using artificial intelligence systems.
2. WordPress auto-publishing – integration with the WordPress platform enabling automatic publication of generated content on the User's website.
3. Keyword analysis – tools for researching and clustering keywords.
4. Client Panel – a dedicated interface for managing SEO strategy, viewing reports, and content history.
5. The Service Provider will make every effort to keep the Service available 24/7, but does not guarantee uninterrupted access and is not liable for technical outages resulting from infrastructure failures or maintenance work.

§ 6. User Obligations

1. The User agrees to use the Service in accordance with applicable law, these Terms, and good practice.
2. Using the Service is prohibited for the purpose of:
   • generating content that infringes the copyrights or personal rights of third parties,
   • creating unlawful content, including offensive, discriminatory, or misleading content,
   • activities intended to disrupt the operation of the Service or its infrastructure.
3. The User acknowledges that AI-generated content may contain errors or inaccuracies. It is the User's responsibility to verify generated content before publishing it.
4. Ownership rights to content generated by the Service at the User's request belong to the User.
5. The Service Provider reserves the right to anonymously use aggregated statistical data on Service usage for analytical and development purposes.

§ 7. Service Provider's Liability

1. The Service Provider is not liable for:
   • the consequences of SEO decisions made on the basis of the Service's recommendations,
   • search engine rankings – the Service provides tools that support search ranking efforts but does not guarantee specific rankings,
   • the factual accuracy of content generated by AI systems,
   • interruptions to the Service resulting from causes beyond the Service Provider's control (infrastructure failures, force majeure),
   • damages resulting from the User's breach of the rules for using the Service.
2. The Service Provider's liability toward the User is limited to the total amount of fees paid by the User during the 3 months preceding the damaging event.

§ 8. Complaints

1. Complaints regarding the services provided should be sent to: kontakt@trafficly.pl.
2. A complaint should include: the User's identifying details, a detailed description of the issue, and the expected resolution.
3. The Service Provider handles complaints within 14 business days of receipt.
4. A response to the complaint is sent to the e-mail address from which it was submitted.

§ 9. Termination of the Agreement

1. The User may cancel the Subscription at any time from the Client Panel. Cancellation takes effect at the end of the current billing period – access to the services remains active until then.
2. After the subscription period ends, access to paid features is blocked. The User's data is retained for 30 days, after which it may be permanently deleted.
3. The User may request deletion of their Account and data at any time by sending a message to kontakt@trafficly.pl.
4. The Service Provider may terminate the agreement with 30 days' notice without stating a reason, or with immediate effect in the event of a serious breach of these Terms by the User.
5. Fees paid in advance for an unused subscription period are non-refundable if the agreement is terminated due to the User's fault.

§ 10. Personal Data Protection

The rules for processing Users' personal data are set out in the Privacy Policy, available at trafficly.pl/polityka-prywatnosci, which forms an integral part of these Terms.

§ 11. Final Provisions

1. These Terms are governed by Polish law.
2. Any disputes arising from use of the Service will be resolved by the court with jurisdiction over the Service Provider's registered seat.
3. In matters not regulated by these Terms, the provisions of the Polish Civil Code, the Act on Providing Services by Electronic Means, and the GDPR shall apply.
4. These Terms take effect on June 1, 2025. The current version is always available at trafficly.pl/regulamin.